Scott Samuel "Scooter" Braun is an American businessman, investor, and record executive. Since 2023 he has served as chief executive officer (CEO) of Hybe America, the North American subsidiary of South Korean entertainment company Hybe Corporation, following Hybe's acquisition of Braun's Ithaca Holdings.
He is credited with having discovered Canadian singer Justin Bieber in 2008, whose success along with other artists under Braun's management led to the establishment of Braun's record label RBMG Records, a joint venture with R&B singer Usher. Braun has also served in career management for artists including Ariana Grande, Kanye West, Demi Lovato, J Balvin, Ozuna, Dan + Shay, and the Kid Laroi, among others. He retired from artist management in 2024.
Braun is also the founder of Schoolboy Records, co-founder of investment firm TQ Ventures and Mythos Studios, and founder of Ithaca Holdings, whose 2019 acquisition of Big Machine Records led to a publicized dispute with Taylor Swift. Throughout his career, Braun organized concerts and tours including March for Our Lives and Hand in Hand, in support of victims of gun violence and natural disaster relief. Active in film and television, he served as executive producer for the comedy series Dave, whose first season was the most-watched comedy show for FX.
Braun was nominated for Grammy Awards in 2017 and 2022.
